Smile.CX brings human-centered AI to the Health Customer Experience Summit 2025 in Barcelona

Madrid, October 15, 2025 — Smile.CX, the AI-native application platform shaping the future of patient experience, will be a featured sponsor at the Health Customer Experience Summit 2025, taking place on November 27 at the Auditorio MGS in Barcelona. With a clear focus on applied innovation, Smile.CX will showcase how its platform is already transforming healthcare operations, from real-time support for care teams to multilingual omnichannel interactions, by aligning artificial intelligence with empathy, not replacing it.

At a time when healthcare systems are under pressure to be faster, smarter, and more connected, Smile.CX is showing what’s possible when AI is designed not around automation, but around people.

Through a curated presence in the official program, including a panel discussion, keynote session, and live demo, Smile.CX will present how its technology is already transforming healthcare environments by aligning artificial intelligence with empathy and operational impact.

Featured sessions at the Health Customer Experience Summit 2025

Panel | 11:00–11:30

Disruptive technologies and their impact on the patient–industry relationship
Moderated by Miguel Angel Neira, Commercial Director Iberia at Covisian

This high-level discussion will explore the evolving balance between innovation and trust, examining how emerging technologies are reshaping the relationship between healthcare providers and patients. With rising expectations and increased system complexity, the panel will address how connected, human-centered technology can create real, lasting improvements in care delivery.

Keynote | 12:00–12:30

Integrating Artificial Intelligence into UX in the healthcare sector
Presented by César López, President of Covisian Iberia & LatAm

This keynote will explore how AI can amplify empathy in healthcare without compromising operational control. Fabio Sattolo will present how Smile.CX is enabling more human-centered care models through applied intelligence, with real-world examples showing how the platform empowers care teams and improves the patient experience across every interaction.

The session focuses on the intersection between technology and empathy, highlighting how patient-centric UX can drive measurable outcomes and systemic transformation in the healthcare sector.

Live Demo | 12:30–13:00

The moment of truth: AI and humans in perfect harmony
Led by Miguel Angel Neira, Commercial Director Iberia at Covisian

This live demo will demonstrate how Smile.CX is already operating in live healthcare environments, bringing together AI and human care teams in real-time collaboration.

From multilingual, omnichannel communication to clinical decision support and intelligent routing, this immersive session will show how Smile.CX transforms the patient journey without altering existing infrastructure. Rather than theoretical promises, the audience will see applied AI in action, improving operational agility while keeping the patient at the center of every moment of care.

Smile.CX is built for healthcare realities where compliance, traceability, and human connection are non-negotiable. Unlike traditional CCaaS platforms, Smile.CX doesn’t stop at automation; it acts as a decision layer that orchestrates AI, human agents, and workflows in real time. The platform enables modular deployment across legacy systems, provides real-time operational insights and orchestration, embeds governance and compliance at its core, and is designed with a UX-first approach that serves both patients and care teams.